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180 search results for: media

1

Social media: the everyday sexism of advertising algorithms

Social media advertising algorithms can create paradoxical situations, where messages aimed at women are mostly displayed to men. These are the findings of successive research projects carried out by Grazia Cecere at the Institut Mines-Télécom Business School, in partnership with EPITECH, the University of Paris-Saclay and the MIT School of Management. The team has shed light […]

2

Social media and crisis situation: learning how to control the situation

Attacks, riots, natural disasters… all these crises spark wide-spread action among citizens on online social media. From surges of solidarity to improvised manhunts, the best and the worst can unfurl. Hence the need to know how to manage and coordinate these movements so that they can contribute positively to crisis management. Caroline Rizza, a researcher […]

4

Social Media: understanding digital uses

The digital revolution, from which emerged social networks and big data, has led to far-reaching changes in a large number of economic sectors. Businesses need help to develop new strategies suited to these transformations, and it is with this in mind that Christine Balagué, researcher at Télécom École de Management and Vice-President of the National […]

5

Swoop Energy gives a second life to electric vehicle batteries

With the ban on the sale of new combustion engine cars in Europe by 2035, repurposing used electric vehicle batteries is an increasingly important issue. The start-up Swoop Energy, which was incubated at IMT Nord Europe and present at VivaTech 2023, provides a sustainable alternative to polluting generators by recovering these end-of-life batteries to integrate […]

6

Lapala: a no-code platform to help SMEs digitize everyday tasks

A company’s everyday operations are often full of recurring tasks: selling a service, requesting paid time off, buying equipment, to name just a few examples. The start-up Lapala, incubated at IMT Atlantique and present at VivaTech 2023, allows SMEs to digitize these processes. The aim: help them go digital, save time and keep their teams […]

7

How long can we continue to exceed planetary limits?

By Natacha Gondran, Mines Saint-Étienne, UMR 5600 Environment, City, Society (EVS), and Aurélien Boutaud, associate researcher at UMR 5600 EVS. In recent months, several scientific papers months have drawn attention to the fact that new planetary limits have been crossed (e.g., here and here). These worrying observations have been the subject of numerous media reports. But what do scientists mean […]

8

Simulation and serious games: training tools for crisis management

To prepare elected officials, local authorities and citizens to respond in times of crises, immersive simulations and serious games are particularly useful. At IMT Mines Alès and Mines Saint-Étienne, these techniques are used to help prepare people for the worst. Several sirens are blaring in a chilly room at IMT Mines Alès. Staff from the […]

10

New Heroism: a paradoxical model of success

Today, the ideals of success cover multiple areas of society, such as work, cinema, and personal life. In his book Le Nouvel Héroïsme, Olivier Fournout, a sociologist and semiologist at Télécom Paris, analyzes the conditions that have allowed the emergence of a model of success that is riddled with paradoxes. A hero is a someone […]