Posts

Pharmaceutical industry

Caring for the population or one’s earnings? A dilemma for marketers in the pharmaceutical industry

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Loréa Baïada-Hirèche, Institut Mines-Télécom Business School ; Anne Sachet-Milliat, ISC Paris Business School et Bénédicte Bourcier-Béquaert, ESSCA École de Management The pharmaceutical industry is rocked by scandals on a regular…

IMPETUS: towards improved urban safety and security

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How can traffic and public transport be managed more effectively in a city, while controlling pollution, ensuring the safety of users and at the same time, taking into account ethical issues related to the use of data and mechanisms to ensure…
Eclairer boites noires, algorithms

Shedding some light on black box algorithms

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In recent decades, algorithms have become increasingly complex, particularly through the introduction of deep learning architectures. This has gone hand in hand with increasing difficulty in explaining their internal functioning, which has…